Saks Off 5TH

Designed and launched an exclusive beauty collection, Fifth City

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The new brand, which is priced affordably, includes makeup for the face, lips, and eyes — plus brushes and accessories.

The packaging is black, with rose gold caps and accents.

 

Fifth City marks a significant step in Saks OFF 5TH’s strategy to expand its exclusive merchandise assortment.

More than 35 products will be featured as part of the launch, including brushes with cruelty-free bristles; blush and highlighter sticks; lip gloss tubes; ribbon hair ties; and a towel turban.

 

Fifth City is exclusive to Saks OFF 5TH locations in the U.S. and the retailer’s website. Prices range from $4.99 to $60 USD.